Purple Shirt is a pragmatic, delivery focused user experience consultancy

We're fast paced, lean, and dedicated to delivering great customer experiences.
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Recent case studies

Zeno by Serko

Cloud-based solutions that help organisations manage their travel booking and expense programmes.

Gentrack - Veovo

Cloud based airport operational software
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December 19, 2019

Gearing up for the new decade

A quick recap of our 2019 and what's coming up in 2020. Wishing our team, clients, family and friends a safe and happy New Year.
October 8, 2019

Why we’re back in love with multi-participant customer feedback workshops (AKA focus groups)

It's important to tailor your research format to your research objectives. We've unpicked the benefits of focus groups and when & how to run them.
June 26, 2019

The good oil on interactive frameworks

It is critical to get the underlying interactive framework of your digital experiences right to ensure that the experience you invest in remains relevant over time.
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